As I am developing this company and business idea with someone outside of the class, I have a great built-in reinforcement of concepts in explaining it to my colleague. From this week of class my summary of things that we need to talk about:
- company vs business vs products
- nature of the transaction
- legal structures
- growth & revenue drivers
- why are we doing this?
Other things that we need to talk about:
- norms and expectations (potentially friendship preserving!)
- network of stakeholders who were already interested in this project
This week my goals are to further flesh out "thick descriptions" in the Product/Service/Experience portfolio and establish communication, accountability and meeting norms. I feel like I have a good grasp of the "company vs business vs products" and the hows to get started. However the details about content are more my partner's contribution. So together we need to firmly establish our first target market and focus on the products that will appeal to them, while keeping an eye towards future growth.